In Part 1 of this series, we used the Business/Relationship Framework to better define the kinds of customers you do business with or want to do business with. In this post we’ll continue starting your strategy by applying the Framework to specific content designed to create impact for your web users. Remember in Part 1 we […]
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Guest Blog by Chris Bintliff Neil was clearly exasperated. We were talking about web strategies for his enterprise services business. No small outfit – they have the largest service staff in his state and the largest inventory. But like a lot of small-medium sized businesses, you wouldn’t know it from his website. It was thin on meaningful […]