1) Pre-meeting Research:
You provide 5 samples of logos that appeal to you and are prepared to talk about them. The more prepared you are in knowing what you are looking for, the better the outcome!
2) Book It!
We schedule a day for the logo design when you will be totally available for calls and online meetings. You pay a 50% deposit at this time.
3) Day of 9am: Discovery and Design Brief:
We go through an exercise to define your aesthetic tastes, you tell us a bit about your brand and your competitors, your positioning, your marketing goals and provide samples of logos you admire;
4) 2pm Conceptualizing & Presentation:
We sketch, conceptualize and fully develop 5 logo design concepts around the brief and research. The logos are presented during an online meeting.
5) Feedback & Selection:
You provide feedback on the logos we have created. You can select a logo you like to refine, or you can combine elements of different logos to create a new look. We usually have about 2 hours for revisions or new concepts.
6) 4pm Presentation & Finalization:
You choose the logo concept is finalized, we confirm color selections and provide you with the digital files for final logo in many formats (.jpg, .pdf, .eps, .png). You retain full ownership and copyrights to the final logo. If time allows, we will design a business card and social media profile images for you as well!
7) 5pm Celebrate!
We are done by 5pm Central Time and it’s time to celebrate your new brand! Any revisions or additional concepts or work needed after that day are billed at our standard rate of $75/hour.