Whats your brand archetype?

What Brand Archetype Are You?

There are 12 brand archetypes that we can use for insightful marketing. Archetypes were first introduced by famous psychologist Carl Jung in the 1940’s.  Most businesses will have characteristics of multiple archetypes, but discovering your Primary Brand Archetype—the one that most relates to your values and personality—can help you better understand how and why you […]

Friday Freebie Giveaway: Free WordPress Shortcuts PDF!

This week’s Friday Freebie Giveaway includes an awesome list of WordPress shortcuts from iCandy! Download our free PDF of WordPress shortcuts. Print it and post it by your computer and start practicing these handy keyboard strokes. Did you know that “CTRL K” is the shortcut for inserting a link in WordPress (and Gmail and Word and other programs)?! […]

Anatomy of a Search Engine Results Page, The SERP

  Search engines are constantly scanning and indexing millions of websites and evaluating countless factors to calculate the most relevant websites to return for the specific keywords for which a user is searching. A keyword could be a single word: “tulips,” a phrase: “world’s best tulips,” or an entire question: “What are the best conditions […]

Search-Engines-and-SEO

Introduction, Search Engines & SEO

The world wide web holds over a trillion pages, according to Wired magazine founder Kevin Kelly1. About 570 new websites are created every minute, says one PC Magazine study. These numbers are as difficult to comprehend as they are to quantify. There is a mind boggling amount of information on the Internet, and more is […]

Content Planning for Your WordPress Website

Content Planning for Your WordPress Website

It’s important before building your own WordPress website to plan the pages, text and images that you will have on your site. Watch this video for website content planning techniques. Better description here Watch the video below for the full tutorial on content planning for your WordPress website.   Content Planning for Your WordPress Website One […]