This all started with you, our customers and followers. At some point, every customer we have built a website for in the past 6 years asked us about search engine optimization (SEO) and wanted to know how to get their business’ website on the first page of Google. Naturally. Who wouldn’t want to know that? The problem […]
This is a recording from our free Google Analytics webinar on January 8, 2016: Track Measure and Analyze with Google Analytics. Learn how to access your Google Analytics reports, pull basic reports, move around the interface and understand some of the basic lingo from search engine optimization (SEO).
If you missed our free SEO (search engine optimization) webinar on Oct. 20, 2015, you can check out this video to hear what was discussed. Learn the basics of SEO within the framework of the garden metaphor and find out how to optimize a WordPress blog article for Google and other search engines using the Yoast SEO […]
Because the technology behind search engine algorithms is so complex and ever changing, I wanted to find a better way to explain the basic concepts to marketers and business owners in a way that is memorable and easy to understand. Introducing…the garden metaphor. This metaphor helps explain some of the major factors in search engine ranking. I like to joke that this should be easy enough for your grandmother to understand (although it’s certainly possible your grandmother works for Google!)
Your website has been successfully launched, and all that hard work has paid off! Cheers! You deserve a stiff drink. Now that your site is up and running, it is tempting to check that off your to-do list and promptly ignore it for the next 5 years. I’m sorry to be the one to have […]
Please note that this post is outdated, as Yahoo Business was purchased by Aabaco Small Business. Yahoo is just one of the many free directories out there where you can list your business. The reason to sign up is that when people are searching the directory for vendors, they can find you easily. In addition, […]
For some people, social media is the most fun and exciting part of their day. It allows them to connect with people all over the world like never before. But for many of us, social media can be a drag. One could spend a lot of time working on social media channels, but it can […]
12 Websites Where You Can Get A Backlink Google Bing Hot Frog Facebook Pinterest Linked In Instagram Manta Yelp Here Angie’s List Foursquare Thumbtack You can also get a list of top directories / citations by industry on this list. What Are Backlinks? Backlinks, also known as inbound links, link-backs, incoming links, inlinks, and inward […]
Have you noticed how it seems like everyone has a blog these days? There are a number of reasons blogging has become so prominent in our culture, but probably the biggest reason is the fact that having a blog on your website is good for SEO (search engine optimization) and driving quality traffic to your […]