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Archive for category: Sweet Talk Blog

iCandy Graphics and Web Design Office in Madison, Wisconsin

The Evolution of the iCandy Office

May 17, 2016/in Bizzy Bizzy News, Entrepreneurs, Sweet Talk Blog /by Bizzy Bizzy

When Do You Know You Need an Office? Like most freelancers, I started my business working from the kitchen table. It was 2009 and I was living with my husband Tim in our teeny one-bedroom condo in Illinois. When I first started working from home, it was life changing because I had spent years schlepping […]

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Content Strategy Icon

Start Your Content Strategy Part 1: Know Your Audience

May 16, 2016/in Bizzy Bizzy News, Content Marketing, Sweet Talk Blog, Training & Workshops /by Bizzy Bizzy

Guest Blog by Chris Bintliff Neil was clearly exasperated. We were talking about web strategies for his enterprise services business. No small outfit – they have the largest service staff in his state and the largest inventory. But like a lot of small-medium sized businesses, you wouldn’t know it from his website. It was thin on meaningful […]

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Search-Engines-and-SEO

Why Is SEO So Important? Inbound Marketing

May 10, 2016/in Search Engine Optimization, Social Media, Sweet Talk Blog /by Candy Phelps

Historically, websites were a line item in a standard marketing budget, directly beneath the all-important stationery and letterhead expenditures. Websites of yore functioned merely as online versions of the business’s brochure, showcasing basic contact information and listing services or products. Business websites used to be optional, and it was very common for businesses to just […]

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Ordering Business Cards Online

6 Common Mistakes Startups Make When Ordering Business Cards Online

May 3, 2016/in Entrepreneurs, Graphic Design, Sweet Talk Blog /by Bizzy Bizzy

Online printers such as Vista Print and Got Print have made getting business cards extremely cheap and easy for startups. If your budget is limited, you don’t need a graphic designer to design business cards for you (although we definitely recommend it!) But if you choose to order your business cards online using one of […]

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Quantity + Quality Is Critical, Content Marketing & User Engagement

March 11, 2016/in Bizzy Bizzy News, Content Marketing, Search Engine Optimization, Sweet Talk Blog, Website Design, Website Planning, WordPress How To's & Tricks /by Candy Phelps

This all started with you, our customers and followers. At some point, every customer we have built a website for in the past 6 years asked us about search engine optimization (SEO) and wanted to know how to get their business’ website on the first page of Google. Naturally. Who wouldn’t want to know that? The problem […]

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WordCamp Miami 2016

Musings from WordCamp Miami 2016

February 29, 2016/in Entrepreneurs, Sweet Talk Blog, WordPress /by Bizzy Bizzy

Written by Sally Stirn In the words of WordCamp Central “WordCamps are informal, community-organized events that are put together by WordPress users like you. Everyone from casual users to core developers participate, share ideas, and get to know each other.” With a little more than a week of reflection and review I’ve decided to share […]

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QR Codes for Marketing

12 Ways to use QR codes for marketing

January 15, 2016/in Bizzy Bizzy News, Sweet Talk Blog /by Candy Phelps

QR codes are special barcodes that allow users to scan them with a smart phone to take them directly to a specific location on the internet or to download content. You can create a QR code to direct someone to your website home page, for example http://www.tumblewoodteas.com or you could direct someone to a specific page […]

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iCandy Video Tutorials

Free Google Analytics Webinar

January 12, 2016/in Bizzy Bizzy News, Google Analytics, Search Engine Optimization, Sweet Talk Blog, Video Tutorials, Webinars, Website Design /by Bizzy Bizzy

This is a recording from our free Google Analytics webinar on January 8, 2016: Track Measure and Analyze with Google Analytics. Learn how to access your Google Analytics reports, pull basic reports, move around the interface and understand some of the basic lingo from search engine optimization (SEO).  

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Giving Thanks in Madison

November 18, 2015/in Bizzy Bizzy News, Entrepreneurs, Sweet Talk Blog, Training & Workshops /by Bizzy Bizzy

This Thanksgiving, I’m incredibly grateful to be working in a career I love, helping customers who are passionate about their businesses! We’re grateful for the resources and technology available to small businesses that allow us to grow, learn and evolve. Just a few shoutouts this Thanksgiving to organizations and programs for which we are grateful! […]

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SEO Concepts Even Your Grandma Could Understand

Free SEO (search engine optimization) Webinar

October 30, 2015/in Search Engine Optimization, Sweet Talk Blog, Webinars, WordPress, WordPress How To's & Tricks /by Candy Phelps

If you missed our free SEO (search engine optimization) webinar on Oct. 20, 2015, you can check out this video to hear what was discussed. Learn the basics of SEO within the framework of the garden metaphor and find out how to optimize a WordPress blog article for Google and other search engines using the Yoast SEO […]

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